UrVenue · Las Vegas, NV
Vice President of Technology Development
June 2019 – Present · 5+ years
- Spearheaded technology strategy, driving company growth from 5 to 100 employees through strategic hires
and a culture of innovation.
- Developed cutting-edge hospitality solutions deployed across Wynn, MGM, Caesars and other top casino
brands globally.
- Established one of the most recognized brands in hospitality venue-management technology.
- Oversaw design and rollout of scalable cloud infrastructure (AWS) to support rapid international
expansion.
- Drove adoption of AI and data analytics to improve guest experience and operational KPIs.
UrVenue · Las Vegas, NV
Senior Information Technology Architect
September 2014 – May 2019 · 4 years 9 months
- Redesigned architecture from monolithic to microservices, dramatically improving scalability and
time-to-deploy.
- Migrated core platform to RESTful & GraphQL APIs — enabling third-party integrations at scale.
- Integrated payment gateways, POS systems, and property management systems (PMS) for major casino
operators.
- Developed a companion mobile app extending the main platform to field staff and managers.
- Established CI/CD pipelines that cut release cycles from weeks to days.
UrVenue · Las Vegas, NV
Full Stack Engineer
September 2011 – August 2014 · 3 years
- Built the founding version of UrVenue's hospitality platform — now used by top Vegas casino venues.
- Architected a high-throughput online ticketing & reservation system handling thousands of concurrent
users.
- Designed and implemented the company's first QA framework, establishing quality baselines still in use.
- Led both backend (Node.js, PHP) and frontend development, ensuring cohesive UX across the product.
Rome Rock · Las Vegas, NV
Co-Founder
September 2016 – January 2024 · 7 years 5 months
- Co-founded a mobile-first studio; shipped 40+ apps achieving 1.5 M+ combined downloads on iOS &
Android.
- Built apps natively (Swift, Java), as cross-platform (Flutter, React Native) and with PhoneGap/Cordova.
- Led App Store Optimization (ASO) and SEM campaigns that consistently ranked apps in top chart positions.
- Managed end-to-end product lifecycle: concept → design → development → marketing → monetization (AdMob,
IAP).
UNAM ENES Morelia & UVAQ · México
Associate Professor
August 2013 – Present · 11+ years
- Teaching 150+ undergraduate & graduate students in data science, AI, NLP, and mobile development.
- Designed curriculum for data science track at UNAM, integrating industry-standard tools (Python, R,
Tableau).
- Courses include: databases, web & mobile dev, AI, machine learning, data warehousing, and IoT.
- Supervised applied research projects; several adopted by real companies in Michoacán.
Gobierno del Estado de Michoacán · México
Webmaster & Technical Support
June 2009 – May 2011 · 2 years
- Maintained and secured the official state government website, ensuring 99%+ uptime for public services.
- Integrated new self-service modules that reduced in-person visits to government offices.
- Provided Tier-1/2 technical support for government staff and citizens accessing online services.
AHMEMAC · Michoacán, México
Webmaster & Content Manager
January 2009 – July 2009 · 7 months
- Managed and updated the hotel & motel association's website for the Michoacán hospitality sector.
- Executed digital content strategy that boosted online presence and member engagement.
